Roongchat (Jang) Boonyarat
Director & Chief Operating Officer, Malee Sampran Public Company Limited (MALEE)
Roongchat has been working at Malee Sampran PLC (MALEE) since 2010 as a second generation, starting as a trainee before taking the post as Head of Branded Business Unit, EVP Sales and Marketing, and finally COO earlier this year. Since joining the Company, annual revenue at Malee has doubled from THB 3 billion to THB 6 billion. Her vision is to not only expand Malee beyond fruits into health and well-being categories, but also to expand Malee beyond Thailand. Her challenge is in preparing the multi-generational team of 1,400 people to be ready to move the Company to the next level. Roongchat is a strong believer in teamwork and considers her staff and competitors as her coaches.
In 2014, Roongchat was recognized by Forbes Asia’s Power Businesswomen as a ‘woman to watch’ as the young generation leading business through major changes.
Prior to joining the Company, Roongchat received herM.B.A. from Sasin Graduate Institute of Business Administration of Chulalongkorn University and her Bachelor’s Degree in Economics from Bowdoin College, Maine USA.