Ms. Natapree Pichaironarongsongkram
Natapree is a Managing Director of Supatra Real Estate Company Limited and an Executive Director in several of her family’s companies. She assumes full responsibility for the development of the newly launched riverside retail, Tha Maharaj on the Chao Phraya river comprising over 12,000 sq.m. of retail space. She prepared financial studies and structured loan package for the project and helped value engineered its construction capital over the 18-month development period. She developed marketing strategies targeting foreign and local markets, to help bring greater economic support to the community. In 2012, she was responsible for the pre-opening of Riva Surya, a 68-room riverfront boutique hotel in Bangkok.
Natapree is currently working on the renovation of a retail project called Tha Wanglang, which is expected to launch at the end of 2016. She is also expanding her hotel arm into another riverfront location called Riva Arun, scheduled to open at the end of the year. On the side, Natapree assists with the research on the upgrade and remodelling of her family’s Chao Phraya Express Boat company’s fleets into all catamaran-fiberglass boats, to enhance fuel-efficiency, safety, and longterm cost savings.
Natapree received her B.S. in Hotel Administration from Cornell University and M.S. in Real Estate Development from Columbia University.